(Solutions)Partner for your network's local performance
The Ramp supports retail networks in digitizing the local communication of their points of sale, adapting to their organizational models, whether centralized, decentralized, or hybrid.
Our team of dedicated experts assists you daily, ensuring smooth onboarding, regular training, and fast technical support — all with a dual objective: making your teams autonomous, engaged, and high-performing.
Centralize and simplify the management of your local campaigns
In an environment where every point of sale, whether franchised or integrated, must communicate locally without losing brand consistency, complexity becomes a barrier to performance. The Ramp radically simplifies multi-local advertising management by bringing together all communication stages on a single platform: creation, targeting, activation, reporting, and budget control. No more scattered campaigns between headquarters, agencies, and franchisees: the platform allows you to govern network communication according to the model that suits you — centralized, decentralized, or hybrid — while ensuring seamless control and large-scale deployment. It's the promise of fast, consistent, and measurable execution, even for hundreds of points of sale.
Optimize the performance of your local media investments
Brand networks face a dual requirement: generating in-store traffic and proving the ROI of each local campaign. The Ramp transforms media management into a growth driver through a data-driven and geo-localized approach: intelligent targeting of catchment areas, automatic budget optimization, and real-time KPI monitoring per point of sale. The platform concentrates investment on the most performing areas, channels, and audiences thanks to integrated media intelligence and the combination of CRM data, open data, and partner data. The objective: maximize visits, reduce cost per contact, and provide headquarters with transparent measurement of multi-local performance.
Deploy local creatives adapted to each point of sale and audience
Each store has its specificities, but all share the same identity. The Ramp allows brands to adapt their communication to local realities without ever distorting the brand. Thanks to locked creative templates, automatic address and store visual updates, dynamic feeds (products, offers, stock), and/or weather-based DCO, personalization becomes simple and scalable. This ends the dilemma between local effectiveness and national control: The Ramp ensures large-scale brand control while enabling contextualized advertising creation for each area and audience.
Drive your multi-local strategy and sustainably engage your field teams
The success of a multi-local strategy relies not only on technology but also on network adoption. The Ramp supports marketing departments from deployment to operational monitoring of platform adoption, with a tailor-made approach: headquarters steering committee, network onboarding, store coaching, webinars, and dedicated support. This support approach transforms the platform into a collective performance tool, rather than just a technical solution. Every stakeholder — from headquarters to the point of sale — becomes a contributor to coherent, measurable local communication aligned with the network's objectives.
