1
Géolocalisation
How does it work?
Activate your campaigns only around the points of sale that list your products. Target by IRIS zone, by retailer, or by store segment based on sell-out potential.
2
Audiences
How does it work?
Reach buyers in your category, intent-driven shoppers, loyal retail customers, and socio-demographic profiles matching your target, using retailer 1st party data and behavioural segments.
3
Activation
How does it work?
Choose the right levers for each key moment: Google for intent-driven search, Meta and TikTok for product awareness, DOOH for store proximity, Display for shopper retargeting.
4
Optimiser
How does it work?
Dynamically reallocate your budgets based on performance by retailer, geographic zone or promotional period. Real-time arbitration between levers and audiences.
5
Mesure
How does it work?
Measure the real impact of your campaigns on sales: sell-out per point of sale, incremental visits, additional revenue generated via our measurement solution connected to your retail partners' checkout data.
6
Personnalisation
How does it work?
Adapt your advertising creatives by retailer, by region, by commercial campaign, with the store address, current offers, and your product visuals — without multiplying manual productions.
Your trade marketing partner
Support your trade marketing operations with a measurable drive-to-store digital campaign, activatable at scale.
Points of sale operated
5.000+
Collaborateurs
40+
01

03













