(Solutions)Partner in the multi-local performance of your clients

The Ramp supports media agencies in the industrialisation and performance of geolocated campaigns for their clients.

Designed to integrate into your organisation, the platform adapts to your processes — whether managed by trading teams or white-labelled for your advertisers.

Each deployment is built with your teams, in a co-production logic: we help you transform multi-local complexity into a growth lever.
Our role doesn’t stop at technology: our media and data experts support you daily to streamline onboarding, train your teams and provide reactive support, to ensure local campaigns that are simpler, faster and more profitable.

Marketing local The Ramp – stratégie publicitaire pour réseaux d’enseigne
Marketing local The Ramp – stratégie publicitaire pour réseaux d’enseigne
Marketing local The Ramp – stratégie publicitaire pour réseaux d’enseigne
Marketing local The Ramp – stratégie publicitaire pour réseaux d’enseigne
Marketing local The Ramp – stratégie publicitaire pour réseaux d’enseigne
01
00

Centralise and simplify the management of your local campaigns

Every network client has its own logic: hundreds of points of sale, autonomous franchisees, a brand to protect. The Ramp brings it all together on a single platform (Creative, targeting, activation, reporting, budget) with the level of governance that matches your client: centralised, decentralised or hybrid.
Result: your teams deliver more consistent campaigns, faster, with fewer back-and-forths.

[
AGENCY BENEFIT
]

Unified vision

Our teams centralise everything for you: briefs, validations, activations, reports.

Automation

... of flows between head office and stores to eliminate time-consuming manual tasks.

Budget management

... of reports and budgets to manage the global and local performance of your clients.

Visibility

Centralisation of data and budgets for better visibility.

Consistency

The same level of rigour across all your network clients.

Optimise the performance of your local media investments

Local performance relies on a deep knowledge of catchment areas, consumer behaviours and local competitive dynamics. This is the expertise we make available to your clients.

Our traders combine proprietary data, open data and intent signals to concentrate each euro where it generates footfall.

[
AGENCY BENEFIT
]

Optimisation

... automatic campaign optimisation based on the most contributive areas.

Geo Targeting

... intelligent targeting based on radius, isochrone, IRIS or revenue potential.

Campaign management

Campaign management by store, region and network.

Media AI

... to adjust budgets, formats and channels based on observed performance.

Dashboards

... dynamic dashboards consolidating all local data in a single report.

Deploy local creatives adapted to each point of sale and audience

Our creative and data teams produce contextualised assets — address, stock, weather, promotions — from templates validated upstream by head office. Your clients can leverage our AI expertise through our The Ramp AI Retail Factory solution.

[
AGENCY BENEFIT
]

Brand control

... of the brand identity via pre-validated templates.

Contextual

Local campaigns contextualised according to the store, its offers, hours or stock.

DCO & Feeds

... dynamic feeds to automatically adapt the message to the context (weather, promotion, audience).

Omnichannel uniformity

... the message remains consistent across all media (Social, Search, DOOH, Addressable TV, Digital Audio).

Creativity

... industrialised: the power of national, the relevance of local.

Steer the multi-local strategy and durably engage your field teams

Our Account Managers and Local Marketing Specialist team integrate into your client relationship as an extension of your agency. They know the network, the head office challenges and the field constraints. Regular steering committees, optional franchisee onboarding, local team training, reactive support.

[
AGENCY BENEFIT
]

Co-built strategy

... with head office and its media partners.

Coaching

... operational coaching for local teams: training, webinars, dedicated hotline.

Steering committee

... regular meetings to track performance, adjust packs and engage the network.

Marketing support

... and dedicated CSM to ensure responsiveness and skill development.

Network engagement

... strengthened through a human, collaborative, and performance-oriented approach.

01

McDonald's

The Ramp supports the 1,698 McDonald's restaurants through a native integration within Archie, the franchisee portal. Objective: simplify access to local digital campaigns, accelerate field activation and strengthen advertising consistency across the network.

03

Suzuki

The Ramp supports Suzuki in structuring and automating their local campaigns, giving dealers ready-to-use activations while maintaining national-level oversight.

04

Kingfisher

The Ramp supports Castorama and Brico Dépôt through their media agency in activating local digital initiatives store by store, with a catalogue browsing logic, qualified traffic and store-level management.

Logo Suzuki – client The Ramp
Logo Intermarché
Logo Toyota
Logo McDonald’s – client The Ramp
Logo Suzuki – client The Ramp
Logo Intermarché
Logo Toyota
Logo McDonald’s – client The Ramp
Logo Suzuki – client The Ramp
Logo Intermarché
Logo Toyota
Logo McDonald’s – client The Ramp